04
MEDIA
As consumers look beyond a logo and product in todays market for a deeper understanding of the brand's history and journey, we place a high value on documenting the process and story of the product creation and product details to share these with your end customers. Our experience in brand copywriting, photogrpahy and video will help you convey this story to your customers
Advanced Design Studio Creating Soft-Goods For Outdoor Brands.
Are you lacking the knowledge or bandwidth to bring your new product collection to the market with the attention and detail you need it to?
This is when brands bring in WERX Design to handle all this work, while you're able to focus on the brand marketing and sales.
Products we work on:
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Technical Outerwear
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Performance Activewear
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Outdoor Lifestyle Apparel
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Functional Gear Packs & Bags
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Headwear & Gloves
We are your soft-goods product partner that take your product ideas, turn them into designs, develop them into samples, and then get them produced so you can scale your brand with the right products for your customers.
WERX DESIGN IS A FULL SERVICE DESIGN FIRM SPECIALIZING IN TECHNICAL OUTERWEAR, FUNCTIONAL APPAREL, GLOVES, BAGS, AND ACCESSORIES. WE WORK HANDS-ON THROUGH THE ENTIRE PRODUCT CREATION PROCESS TO BRING BRAND'S PRODUCTS FROM IDEA TO REALITY.
We work as extensions of our clients' businesses, and act as their product team by bringing visions to life. Through research, innovative design, and a detailed product development process, we are able to create disruptive and impactful products that help our client's shine within their category. WERX handles the product creation, so our clients can focus on executing their sales and marketing strategy.
WERX Design is YOUR Product team.
Capabilities
FOCUSED ON OUR SERVICES
Navigating the paths to start a brand or add a new collection to your brand can be very challenging, as well as take a lot of bandwidth that not everyone has.
Our team lives in this world day in and day out, and can help take you through the process, starting with:
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Planning product line from merchandising, budgeting and assortments.
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Creating dynamic and compelling designs - Aesthetically and Functionally
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Fabric and Trim development
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Product Development from sampling, fittings, testing and photo/sales samples
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Preparing the collection for production along side top brands in some of the best factories globally.
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Managing production to ensure quality and timelines are upheld to the highest levels.
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Documenting the whole process for storytelling media and content
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Being completely transparent through the process and teaching our brand partners each step along the way
GET INSPIRED BY OUR DESIGNS AND SEE HOW WE MAKE DREAMS COME TRUE
Work Examples
FEATURED CASE STUDIES
01
DESIGN
For us, the aesthetics of a garment come from its function and performance first. We strive to fully understand both the root activity and user performance to build gear in the most effective way possible. We fully consider construction, fabric, and production efficiency to ensure our product vision will be executed to the highest standard. Beyond function, the design style can come from the brand’s legacy or new direction formed by where they want to go. We keep a pulse on design trends from our global travel, consumer insight and category style research.
02
DEVELOPMENT
Our product development team is well versed of taking the product design and turning it into reality. From building detailed tech packs, size grading product (experienced in extended size grading), developing and sourcing trims and materials, developing styles into prototype samples, performing construction and fit reviews and basically all the steps preparing the product goes from design to production ready in an efficient and accurate way.
03
PRODUCTION
Our team has been producing products globally for decades, and are well experienced to ensure the production of the apparel and gear run smoothly on time and following the specifications. Our source base runs from the North America, Europe, and all across Asia. Our sourcing strategy is based around matching the brand with the manufacturing partner that can make their product to the highest level of quality while maintaining margins that are in agreement with the business goals. We practice full production transparency with our clients.