The Power of Brand: Insights on Launching New Products or Product Categories
In the consumer goods market, the allure of being first to market with a new product or category is strong, but it doesn’t always lead to...
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- May 21
- 2 min
Opening doors
I travel to Asia a lot for WERX. This is by means NOT a badge of honor. In fact it's feels like a hardship because I leave my young...
- Jan 3
- 5 min
Navigating the Social Media Landscape in 2024: A Guide for Outdoor Apparel Companies
Unveiling the Blueprint for Outdoor Tech Apparel Marketing Success in 2024 By Quinn Brasel Image Source: REI For many small businesses...
- Dec 23, 2023
- 3 min
Unveiling Our Digital Evolution
Crafting a Seamless Journey Through Design, Storytelling, and Trailblazing Narratives By Quinn Brasel A New Digital Presence As we...
- Dec 12, 2023
- 4 min
Loyalty Isn’t an Accident: The Psychology of Brand Loyalty
Photo Credit: LIVSN Designs How Outdoor Tech Apparel Brands Can Build Strong Connections Ever wondered why some outdoor tech apparel...
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